Genius Sports

Genius Sports stands out as one of the world’s largest sports technology companies, fusing official sports data, AI-driven analytics and low-latency distribution to help sportsbooks, leagues and media groups transform live games into engaging, revenue-ready digital experiences.

SOFTWARE
Genius Sports
SOLUTIONS
PRODUCTS
LICENSE
UKGC

Company Overview

Founded in 2001 & Genius Sports Limited

Originally launched as Betgenius in 2001, the business re-branded to Genius Sports Limited and completed a US$1.5 billion SPAC merger to list on the New York Stock Exchange in 2021.

Headquartered in London; Offices in Lausanne, Singapore & Medellín

Global operations span London HQ, Lausanne R&D, Singapore sales and a LATAM tech hub in Medellín, plus New York, Los Angeles, Sofia and Tallinn – more than 2 000 staff across five continents.

World’s Largest Sports Technology Company & NYSE Listing

Genius Sports is now one of the world’s largest sports technology companies, trading as GENI on the NYSE since April 2021.

Group Revenue Growth & Financial Highlights

  • 2024 revenue: US $511 m (▲ 24 % YoY)
  • Adj. EBITDA: US $86 m (▲ 61 %)
  • FY-2025 outlook: +21 % revenue growth, 20 % EBITDA margin.

Core Products & Services

Sports Data Platforms & Analytics

700 Sports Real-Time Data Feeds & AI/Data Layer

Live collection across 700 sports & leagues delivers official data in <800 ms to operators via an advanced AI and data layer.

Real-Time Stats & Big Data Solutions

Computer-vision tracking and big data pipelines push play-by-play feeds and predictive metrics to broadcasters for interactive graphics.

Betting Technology Solutions

World’s First Interactive In-Play Betting & Live Betting Platform

Genius pioneered the world’s first interactive in-play betting widgets; today its odds engine prices 240 000 events per year with personalised betting experience controls.

Betting Data Partnerships, Odds Services & Bet Experience

Exclusive betting data partnerships with the NFL, EPL’s Football DataCo and FIBA stream official odds, Watch-&-Bet video and micro-markets to 300+ books.

Integrity Services for Sports Leagues

A 24/7 monitoring unit and education programs deliver integrity services to sports leagues, recently expanded via an IBIA agreement.

Fan Engagement & Media Solutions

The FANHub and Engage suite let rights-holders create gamified polls, AR overlays and targeted ads to deepen fan engagement and sponsor ROI.

Partnerships & Market Presence

Collaborations

  • Premier League: exclusive tracking &  Semi-Automated Offside Technology from 2024/25.
  • National Football League: official data, Watch-&-Bet streams and Next Gen Stats distribution.
  • EA Sports: real-time feeds power in-game events and Ultimate Team live content.

Partnerships with Sports Leagues, Federations & Media Companies

Over 400 rights holders – from FIBA and NASCAR to the Argentine FA – license Genius data and media tools, bolstering global sports reach.

Coverage of 700+ Sports, Leagues & National Football Associations

Official data rights span top-tier soccer, basketball, volleyball and emerging esports, ensuring worldwide bookmaker coverage.

Technology & Innovation

Semi-Automated Offside Technology & Tracking Solutions

Computer-vision models triangulate limb positions at 50 fps, cutting VAR review time by 60 % in EPL tests.

Advanced AI & Data Layer for Predictive Analytics

ML engines ingest historical sports data and real-time sensor streams to forecast win probabilities and bet liquidity.

Live Sports Data Architecture & Real-Time Delivery

Edge nodes in 25 regions ensure real-time (<1 s) delivery of live sports data and Watch-&-Bet video – even at Super Bowl scale.

Corporate & Careers

Jobs at Genius Sports & Talent Acquisition

Open roles in product, data science and DevOps appear on the jobs at Genius Sports portal – 2 000 employees today, targeting 10 % head-count growth in 2025.

Leadership Team & Company Culture

CEO Mark Locke steers a culture of “data obsession & creative problem-solving,” backed by COO Steven Burton and CCO Jack Davison.

Global Workforce & Offices

Major hubs: London, Lausanne, New York, Singapore, Medellín. Satellite engineering centres in Sofia, Tallinn and Vilnius.

Financial & Stock Information

New York Stock Exchange Ticker & Stock Price

  • Ticker: GENI
  • Recent stock price: US $10.10 (23 May 2025).

Group Revenue & Adjusted Performance Metrics

FY-2024 revenue US $511 m; Adj. EBITDA US $86 m.

Market Position & Growth Trajectory

Guidance implies 21 % topline growth in 2025, driven by NFL media rights and new LATAM sportsbooks.

Why Choose Genius Sports

Proven Track Record & Industry Leadership

Two decades of official-data leadership with marquee rights and NYSE-level governance.

Flexible, Fast & Secure Gaming Systems

Low-latency, cloud-native feeds, AI-based trading and adversarial security testing give operators speed with peace of mind.

Partner Network & Collaboration Opportunities

Leagues gain new revenue from data; operators unlock exclusive markets; media firms get immersive content – collaboration with Genius Sports scales every stakeholder.

Conclusion

Ready to supercharge your sportsbook, protect competition integrity or captivate sports fans with data-rich broadcasts? Contact Genius Sports through its official website and see how next-generation sports technology can sharpen your competitive edge.

FAQ

Does Genius Sports only focus on betting?

No – its portfolio spans fan engagement, media ad tech and league performance analytics.

Which leagues rely on Genius integrity services?

NFL, Premier League (via DataCo), FIBA & 150+ federations.

How fast is the real-time feed?

<800 ms from stadium to sportsbook edge.

Where is GENI stock traded?

New York Stock Exchange (NYSE: GENI).